Kohl’s is facing a growing backlash from parents after shoppers slammed the store’s latest LGBTQ and transgender-themed apparel for infants and babies as young as 3 months old.
The LGBTQ+ pride-themed onesies, which have been tailored to June – known internationally as Pride Month – sparked massive outrage.
One Twitter account said Kohl’s is asking for a Bud Light-style boycott for pushing transgender-themed clothes on babies.
“Looks like another company needing Bud-lighting!” they wrote.
It does appear that Kohl’s wants to go down the same route as Target and Bud Light.
Twitter account End Wokeness discovered the Pride and LGBTQ for babies and tweeted the display in Kohl’s that was advertising Pride clothing.
The display included trans-themed baby clothing that contained a dog with a trans flag and children waving LGBTQ flags on them.
Kohl’s is pushing LGBTQ Pride for literal babies pic.twitter.com/SzoHSXGp4n
— End Wokeness (@EndWokeness) May 28, 2023
Alex Lorusso, otherwise known on Twitter as ALX, confirmed the merchandise was from Kohl’s and was able to find the merchandise on Kohl’s website.
In case you need clothes for your Gay or Trans 3 month old, Kohl’s has you covered pic.twitter.com/N9liAriCzD
— ALX 🇺🇸 (@alx) May 28, 2023
“Celebrate the joy that comes from living authentically and unapologetically during Pride month and all year long with this Baby Sonoma Community® Pride Bodysuit Set,” reads the online description.
Looks like Kohl’s didn’t learn a thing from Bud Lite and Target pic.twitter.com/qRzlmepW4B
— End Wokeness (@EndWokeness) May 28, 2023
Conservative influencer Benny Johnson asked, “Why is Kohl’s selling ‘Pride Merch’ for three-month-old babies?”
Why is Kohl’s selling “Pride Merch” for 3 month old babies? pic.twitter.com/e2ErOzwYOT
— Benny Johnson (@bennyjohnson) May 28, 2023
“Wouldn’t it be nice if Target and Kohl’s also offered toddler wear that had pictures of the American Flag? Patriots? Eagles?” asked another account.
The news comes just days after retail chain Target announced it would remove its LGBT Pride Collection and “satanic” items following a major backlash.
As The Daily Fetched reported:
While some Pride Collection items have already been reviewed, some remain under review.
Some of those items Target removed following the backlash included LGBT-themed apparel and accessories with an occult and satanic aesthetic produced by Abprallen, a London-based firm.
The merchandise features horned skulls, pentagrams, and satanic occult images.
The spokesperson said:
“For more than a decade, Target has offered an assortment of products aimed at celebrating Pride Month. Since introducing this year’s collection, we’ve experienced threats impacting our team members’ sense of safety and wellbeing while at work.”
“Given these volatile circumstances, we are making adjustments to our plans, including removing items that have been at the center of the most significant confrontational behavior. Our focus now is on moving forward with our continuing commitment to the LGBTQIA+ community and standing with them as we celebrate Pride Month and throughout the year.”
READ: JD Vance: “I No Longer Shop at Target, Many Families Doing the Same”