Retail chain Target has announced it will remove its LGBT Pride Collection and “satanic” items following a major backlash from its customers and online.
While some Pride Collection items have already been reviewed, some remain under review.
Some of those items Target removed following the backlash included LGBT-themed apparel and accessories with an occult and satanic aesthetic produced by Abprallen, a London-based firm.
The merchandise features horned skulls, pentagrams, and satanic occult images.
The spokesperson said, “For more than a decade, Target has offered an assortment of products aimed at celebrating Pride Month. Since introducing this year’s collection, we’ve experienced threats impacting our team members’ sense of safety and wellbeing while at work.”
“Given these volatile circumstances, we are making adjustments to our plans, including removing items that have been at the center of the most significant confrontational behavior. Our focus now is on moving forward with our continuing commitment to the LGBTQIA+ community and standing with them as we celebrate Pride Month and throughout the year.”
The company also came under fire for its LGBT-type accessories, which many said was an attempt to sexualize young children.
More specifically, Target took backlash for selling a series of books designed for children between the ages of two and eight titled Pride 1, 2, 3, I’m Not A Girl, and Bye Bye, Binary.
The Pride Collection also featured as many as 2,000 separate products, including mugs labeled “gender fluid,” calendars with the tagline “queer all year,” and a women’s swimsuit labeled as “tuck friendly” – a reference to trans women who have not yet transitioned.
Target’s abrupt reversal is another victory for conservative activists, who have called for the boycott of brands pushing transgenderism and promoting the sexualization of kids.
As The Daily Fetched reported earlier this week:
Wisconsin activist Scarlett Johnson found Target was stocking LGBTQ pride products from a designer going by the name of Abprallen, a known satanist.
The items aimed at children included a “We Belong Everywhere” mini messenger bag, a “Too Queer for Here” tote bag, and a “Cure Transphobia, Not Trans People” sweatshirt listed as “Pride Adult Clothing.”
However, the “Satan respects pronouns” shirt attracted the most attention.
The shirt had a description about LGBTQ+ people being “so often referred to as being a product of Satan or going against God’s will” but with being more accepted by the Church of Satan and The Satanic Temple than society at large.