Tucker Carlson struck his first ad deal worth more than $1 million with PublicSq, an online marketplace for companies with conservative values, according to Axios.
“Omeed Malik, the chief executive and chairman of the board of the blank check company looking to take PublicSq public this month, is also planning to invest in Carlson’s company, sources told Axios,” the outlet reported.
Malik intends to invest significantly in Carlson’s media empire through his private investment firm, 1789 Capital.
1789 Capital focuses investments in companies that support the “Replication/Parallel Economy,” “Deglobalization,” and “Anti-ESG (i.e. sectors that have been negatively impacted by such principles).”
The ad deal is the first for Tucker, as investors realize the growth capacity of independent media.
“Former Fox News host Tucker Carlson and former White House adviser Neil Patel are seeking to raise funds to start a new media company that would potentially use Twitter as its backbone, according to people familiar with the matter,” the WSJ reported.
“The new company would be anchored by longer versions of the free videos that Carlson has been posting regularly on Twitter since shortly after his departure from Fox News, but would ultimately be driven by subscriptions, some of the people said,” the outlet noted, adding: “Carlson and Patel are looking to raise hundreds of millions of dollars to fund the company, the people said.”
While X users would be able to view Carlosn’s condensed versions of his show, access to the full content would require a subscription.
According to sources, the company also plans to incorporate shows from other hosts in the future.
Carlson and Patel joined forces in 2010 to establish the conservative news website The Daily Caller.
Patel continues to maintain control over the publication.
In an interview on X, formerly known as Twitter, Carlson lamented his firing from Fox.
The network was “not really covering the news anymore,” Tucker said in the interview with Barstool Sports owner Dave Portnoy.
“The Murdochs never got in my way. They were always good to me,” he said.
“It’s a company run by fearful women, you know what I mean?” he added.