Popular social media beauty and make-up influencer Juliana Rocha died unexpectedly at the age of 25 after disappearing from social media.
The beauty influencer’s family announced her death on Monday.
The cause of death is still unconfirmed.
Sharing a post on Juliana’s Instagram Story on Monday, her family said:
“It is with deep sorrow and sadness that Juliana Rocha’s family informs you, her audience and those who liked her, that she has passed away.”
Juliana’s funeral was then held on Tuesday for family and friends.
Juliana became popular on social media as beauty influencer after garnering almost 200,000 followers on Instagram and more than 250,000 followers on TikTok.
However, Juliana vanished from social media and last posted on Instagram on August 24, while her last TikTok video was uploaded on August 15.
As The Mirror reported, The Pink 21 Cosméticos label shared a sweet tribute to Juliana. They had previously collaborated with her on a video:
“We were very saddened by the news, Ju was an incredible partner, extremely dedicated and talented. We convey to family and colleagues our feelings and prayers at this time,” they said.
Fiend Priscila Paulo spoke about her friend’s death and admitted she’s in shock.
“I can’t believe you’re gone, but wherever you are, you’ll be in a good place. Rest in peace, Ju. You will always be remembered,” she wrote on social media.
Fans have also been paying tribute to Juliana online.
“OMG! Juliana Rocha’s profile has just announced that the influencer has died. My condolences to family and friends,” one person posted on X, formerly known as Twitter.
Another person wrote:
“I can’t believe Juliana Rocha died, I loved watching her videos,” while a third agreed: “I still can’t believe that Juliana Rocha died, my God I loved her so much, may she rest in peace.”
Another fan said:
“Sad news about the death of Juliana Rocha, a talented makeup influencer. His unexpected departure reminds us that life is fragile, and we must value every moment. Her legacy and creativity will live on in the world of makeup.”
One person, claiming to be a friend of the family, said the influencer’s death was due to cancer.
Thiago Mello wrote:
“I’m in shock. Unfortunately, it’s true, people. I’m a friend of Marllon, and he confirmed it. Juliana was battling leukaemia.”