A new Army recruitment video has raised speculation across social media that the United States is about to go to war as fears mounts that the world is about to be plunged into WW3.
The video showcases a predominantly white male squad, a major shift from the Army’s recent efforts to push inclusiveness and diversity in its ranks.
Why is this important?
Well, if you compare the video to the US Army’s previous campaign, which featured an animated film telling the story of a girl being raised by two lesbian mothers, it appears the military has ditched its progressive virtue signaling because they have much more important things to worry about, like going to war.
The latest video focuses on traditional images of the military, and camaraderie among a homogeneous group.
As Newsweek reported:
The 30-second ad depicts a group of soldiers jumping from a Chinook helicopter and parachuting to the ground, together with the captions “Your greatest victories are never achieved alone” and “Be all you can be.”
The video has gone viral on X, formerly Twitter, racking up more than 11.3 million views. Many of the comments mock the ad for its perceived lack of diversity.
The ‘End Wokeness’ X account, shared the recruitment video, writing:
“Oh s***. A new US Army recruitment ad dropped, and it’s all straight white men. We are definitely going to war.”
Oh sh*t. A new U.S. Army recruitment ad dropped and it’s all straight white men.
— End Wokeness (@EndWokeness) November 7, 2023
We are definitely going to war.pic.twitter.com/7rv8HnFaFT
Writer and contributing editor of conservative publication The American Mind, Peachy Keenan, also responded to the video:
“The US Army’s new recruitment ad is so cynical. After 15 years of relentless progressive brainwashing and doing a literal ‘stand down’ to root out “extremists” (ie white conservatives), they are now facing an existential recruiting crisis and must return again to seducing the children of said ‘extremists’ into fighting for their country. A country that no longer exists.”
The US Army's new recruitment ad is so cynical. After 15 years of relentless progessive brainwashing and doing a literal "stand down" to root out "extremists" ( ie white conservatives), they are now facing an existential recruiting crisis and must return again to seducing the… https://t.co/WLkipI8doj
— Peachy Keenan (@KeenanPeachy) November 7, 2023
US Air Force veteran and military analyst, Patrick Fox, suggested the new ad was a response to the Army’s recruitment problems.
He wrote:
“This is the recruiting ad equivalent of the US Army hitting the panic button. They were 25% short of recruiting goal targets this year.”
This is the recruiting ad equivalent of the US Army hitting the panic button. They were 25% short of recruiting goal targets this year. https://t.co/2MSonCbBrL
— Patrick Fox (@RealCynicalFox) November 8, 2023
Conservative commentator, Charlie Kirk had similar concerns:
U.S. Army ditches diversity in its newest ad.
— Charlie Kirk (@charliekirk11) November 7, 2023
Are we going to war? pic.twitter.com/f7z0tvpl5u
X owner Elon Musk responded to the video, noting the all-white demographic of the advertisement.
Uh oh
— Elon Musk (@elonmusk) November 7, 2023
Meanwhile, others warned Gen Z they would be the first to be drafted.
Gen Z better buckle up. They are the first in line for the draft. This is what you get for voting for Joe Biden.
— MERICA MEMED (@Mericamemed) November 7, 2023
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